Brand Launch: Little Valley Cake Co
During my shop adventure, I had the pleasure of meeting so many amazing, talented people in the local area and beyond. I’ve already shared about Allie from Flower’s of Yarra Glen. Another talented women I was lucky enough to meet was Carly from Little Valley Cake Co. She was a customer a few times during her pregnancy, and I watched her tummy grow for a few months before she appeared again with a pram! Not long after her beautiful daughter was born she got in touch to discuss some rebranding for her wedding cake business. Her business was thriving, but her business name and branding didn’t reflect who she was or what she offered any more so it was time for an update.
Carly has been creating works of art in the form of beautiful cakes for years, and after starting out with a broader clientele, Carly wanted to focus on her ideal clients, brides and grooms. So I had the pleasure of designing her new logo, and other brand elements, and soon after redesigned and developed her website. All the new branding and the website are live, you can check out her site here. And here’s a few images of the final product.